• Category Archives: lead generation marketing

How to Make A Good LinkedIn Profile For Sourcing Leads: The Ultimate Business Marketing Strategy:

How to Make A Good LinkedIn Profile For Sourcing Leads: The Ultimate Business Marketing Strategy:

Ultimate Business Marketing Strategy: How to Make A Good LinkedIn Profile For Sourcing Leads –

Everywhere you look, you see articles about social media tactics you can use to get more traffic or leads for your business.

And while tactics can be useful, you need to combine them in a cohesive business marketing strategy if you want them to be effective.

Some marketers have no problem doing this.

They’ve already been able to figure out how to create a passive income business model to get leads with LinkedIn, Facebook and Twitter.

But this is a minority of marketers.

If you haven’t had great success with creating residual income opportunities with social media, then I urge you not to give up. You just need to keep learning and testing until you find the right tactics for the right situation.

I’d like to give you a complete strategy filled with effective tactics that complement each other.

But to do that, I need to focus on one particular social network: LinkedIn.

I’m going to give you a strategy in this LinkedIn B2B tutorial that you can use to produce passive income streams for as many B2B leads as you need (provided you have the manpower to put behind it).

Why LinkedIn? What makes it a robust business marketing strategy? If you sell products to other businesses, LinkedIn is the social network you need to focus on.

That’s where people who are trying to further their careers and improve their job performance go.

With more than 400 million members worldwide, LinkedIn has a huge pool of potential leads in just about every single niche out there.

Additionally, case study after case study revealed that LinkedIn, on average, drives the most customers to B2B companies.

From that short introduction, you should know whether LinkedIn is a good option for your business.

Ready? Let’s get started.

Step #1: 0:20 Share Your Content:

Share your existing content on LinkedIn. If you have a blog share your posts on LinkedIn. If you have old content, put the first few paragraphs on LinkedIn and then add a “click to continue reading” link to get people back to your site.

Step #2: 0:48 Creating A Good LinkedIn Profile:

Creating a LinkedIn profile isn’t enough. Great LinkedIn profiles have a lot of information about individual or company. Fully complete your profile. If you don’t fill out your profile or your skills aren’t all listed, you won’t get as many inquiries. The more thorough your profile is the more likely people will be to hit you up for work.

Step #3: 1:06 Use LinkedIn InMail:

LinkedIn InMail a paid feature that allows you to contact other members that you aren’t connected with. You can do cold emails and try to generate leads through this simple paid feature.

Step #4: 1:37 Get skill endorsements or recommendations. The more people that vouch for you, the more trust you will build. This will show that you are good at what you do.

Step #5: 2:02 Use Linkedin Autofill:

When you have lead forms on your website, LinkedIn Autofill will prepopulate the data for people. That way people won’t have to enter their name, email, phone number or any other personal details.

This will help boost your conversion rate and help you get more leads.

Just follow the 5 steps above and you will get more leads from LinkedIn.

Don’t forget to subscribe and thank you for watching Ultimate Business Marketing Strategy: How to Make A Good LinkedIn Profile For Sourcing Leads.

Google Adwords Tutorial: How to Advertise on Google for Beginners | PPC Lead Generation Strategies!

Google Adwords Tutorial: How to Advertise on Google for Beginners | PPC Lead Generation Strategies!

Step-By-Step Google Adwords Tutorial Showing You How to Advertise on Google Using Local Lead Generation Strategies in 2018

FREE Adwords Blueprint: Temporarily Unavailable – Join the FB Group below to get updated on when it’s complete

LEAD KINGS: Lead Generation Mastermind (FB Group)
Join Now – http://bit.ly/LeadKings

Contact Me Here: http://bit.ly/RyanMarkets

Table of Contents:
I. Introduction Adwords Pay Per Click
II. High-Level Google Adwords Strategies
III. How Google Adwords Works
IV. Google Adwords Keyword Research
V. Adwords Landing Page Design (PPC Optimized)
VI. Google Ads Power Editor Tool
VII. Split Testing Ads
VIII. Adwords Campaign Setup
IX. Adwords Optimization Strategies & Techniques

This video will show you how to market a local business using up-to-date advertising strategies. You’ll learn exactly how to create successful Google Adwords Campaigns, that jump you straight to the top of Google search results, from start to finish.

This guide will take you from beginner to intermediate when it comes to generating leads for local businesses. Although this is targeted to local marketers, there is a wide range of people who can benefit from the strategies, principles, and techniques demonstrated in this video. For that reason, these tips can be applied to more than just local PPC campaigns.

Google marketing really is easy once you get the hang of the algorithm and basic advertising principles. This knowledge will carry over to ALL pay per click platforms including Facebook Ads, Youtube Ads, Instagram Ads, and more…

So buckle up, because this is going to be a long one!

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Lead Generation 2018 — 11 Things You Need To Know About Lead Generation in 2018

Lead Generation 2018 — 11 Things You Need To Know About Lead Generation in 2018


For your lead generation 2018, there are 11 things you NEED to know. In this video, Scott Oldford breaks down each of these so you can build a lead generation strategy that actually works. If you want to turn leads into customers in 2018, be sure to watch this video as it shows you what to do and what not to do — and how to create a lead generation campaign that works for you (not against you).

To Discover More About This Video, Visit: http://scottoldford.com/marketing/lead-generation-2018/

If you’re a 6-figure entrepreneur, Scott has written a 7-Figure Blueprint specifically for you! This is your guide to scaling your business to 7-figures even if you feel “stuck” and have no idea what the next step is.

This 28 guide is based on 15 years of Scott’s experience building 5 multi-million dollar companies from scratch.

Grab it here: http://bit.ly/2FpUZKQ

++ DO NOT forget to join me and thousands of successful entrepreneurs become omnipresent and ‘THE’ most relevant choice in their industry — visit http://scottoldford.com/tv to sign-up now ++

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** This video was first published on: https://youtu.be/5NxbeVrdGzM **

B2B Marketing Strategy: How To Get More Leads For B2B Businesses

B2B Marketing Strategy: How To Get More Leads For B2B Businesses

We all know the importance of B2B lead generation when it comes to helping your sales team reach their sales quota. It’s a simple situation that many B2B marketers and sales professional have had heated debates and fights over:

No leads. No sales.
No sales. No business.

And if the leads aren’t great… That’s on the marketer.

But here’s the thing:

It doesn’t have to be this way!

In this video, I break down 9 different tactics that B2B marketers can embrace to increase the volume of leads while ensuring that they’re high quality leads.

In this video, I’m going to show you how to attract quality leads, build trust with them online and ensure that your B2B brand (whether service or product) can have a solid pipeline that you’ll never lose sleep over because you’re wondering if sales is going to try and fight you during the next company meeting.

These are some of the best ways B2B brands can generate leads and a sure-fire way to ensure that at the end of the quarter both marketing and sales teams are poppin’ a bottle of Dom Perignon together.

One of the first things any great B2B marketer does before implementing a B2B marketing plan is identify their target audience and learn everything they can about them. Identifying a B2B target audience is a bit more difficult than it is in B2C situations because there’s so many people that influence the decision in B2B.

You see, when it comes to B2C, the purchase decision making process is typically much faster and comes down to one person making the call. Because of this, you can understand the individual pain points that this person has and focus solely on those.

For most B2B purchases, we’re not talking about a $20 t-shirt or $6 phone case (unless it’s a bulk purchase). Most of the transactions that happen in B2B have a bigger average cart size and could be considered major purchases.In many cases, these purchases require a buy-in from multiple levels within an organization. It’s not just the senior marketer that approves your project, it’s procurement, the VP of digital and the CTO who all have an influence on that transaction.

So figuring out EXACTLY who your audience is KEY!

You see, instead of just targeting Aaliyah, the CEO of that Fintech company you’d love to work with, you’re also going to be targeting the CMO Erin, CFO James, CTO Alicia and the Sr. Marketer Josh that you used to work with at your old company. And the way you reach James might be different from the way you reach Erin or Josh.

That’s why it’s so important to keep track of the various touchpoints, how they’re happening, and use that data to better understand what type of content they want, how they want to receive it, and whether or not they’re warmed up enough to go in for your pitch.

That’s the role of internal data.

And it’s internal data that will help you better understand exactly who you should be talking to in the first place. As a starting point, you should look at who your best customers are:

Which customers see the most value in your product or service?
Which customers have you given the most value to?
What content does your audience consume online?
Which customers does your team love serving?
Which customers give you the most love?

All of these answers should assist in helping you figure out EXACTLY how to use the different strategies and tactics I break down in this video.


Full Blog Post here: https://rosssimmonds.com/b2b-leads/


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How to Create a Lead Generation Website – 10 Tips

How to Create a Lead Generation Website – 10 Tips

Watch this short webinar to learn 10 tips on how to create a lead generation website!
– By Marketing 360® / https://www.marketing360.com/

Infographic covered during webinar:

Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® – voted one of the Nation’s Best Places to Work by Glassdoor in 2016 & 2017!

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