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Every insurance agent knows that getting leads are the lifeblood of their income. Without good leads, there’s really not much you can do.

That’s why I made this video that will show you how to get leads for life insurance that you can call and pitch your product. The best thing about this strategy is that they are exclusive leads that you don’t have to share with other agents.

The way it works is that you create a landing page – also known as a lead capture page – and you send traffic there. That’s another video entirely, but you can use Facebook ads or even just your own social media accounts to drive traffic.

The purpose of a landing page is to get the user to take a specific action – in this case, we want them to turn into a lead. Because the page is very bare, there isn’t much for them to do other than leave their information, call you, or leave the page.

This is exactly what we want because we want to filter out the people who are never going to buy. We only want the interested buyers.

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